Instagram is a growing social app at the present time. Without any doubt, Instagram is becoming the first choice of youth and business people. The records may be telling us that Facebook is the first choice but the youth has shifted their attention to Instagram.

In the past, on Instagram, there were limited options. You could only share pictures and videos. But later they also added more options and features which were enough to attract new users. Time to time improvements and updates made this application the most loved and popular one.

Looking at the popularity of this app, Facebook acquired Instagram. So now, the users connect their Facebook account with Instagram and share pictures and videos on both the platforms at the same time.

Instagram story

This concept was originally discovered by Snapchat but after that, this story option was soon available on Instagram and Whatsapp. This is a very amazing and attention-grabbing feature. Where you can add any picture, video, any business-related announcement, shoutout for others and your own new post.

Sometimes, your post is missed by your followers and you do not get their reaction. On Instagram, if you miss someone’s post then you will see only when you go to their profile otherwise Instagram will not repeat any post on the feed section.

So simply you can mention your post on your story and write down there about the new post. Story stays visible for 24 hours and if anyone did not see your story then it will stay on the top of Instagram for 24 hours.

Add a link in the story?

Uploading pictures and videos in the story is very common and everyone can do that. But most of the people are curious and they don’t know how to add a link and swipe up option in the story.

Because we see many bloggers mention their website and in the bottom we see a swipe up option. Many business people and many people doing surveys and many educational institutes upload stories with a link and swipe up option.

But many people don’t know how to add the link’s option. The link added option is available at the top and everyone can see that option but not everyone can use this option.

So who can add a link in the story?

Instagram has put a condition on this option. Not everyone can add a link in their stories. Only those people can add a link in their stories who have at least 10k followers on Instagram or if they have verified accounts then they can add a link in the story.

Otherwise, if you don’t fulfil either one of these two conditions then you cannot use this option. If you have 10k followers or your account is verified and still don’t know how to add a link in the story then don’t worry, let me help you:

How to add the link?

If you have 10k followers or verified accounts and still don’t know how to add a link then read carefully further.

• First, go to the story section or swipe right if you scroll the feed. If you did not update and use the old version then click on the camera at the top of the left side. You will reach that place.
• Now there are so many options. But at the top, you will see a link added option. But Before that, you have to add any text or oic related to the link then click that option.
• Click on the link add option and you will reach the next window.
• There are two options you will get. First is to add IG tv link and the second one is added to the URL.
• If you want to add your website link then click on the second option and write down those website links which you want to share.
• After that click on done and select the button see more or swipe up.

Only these things you have to do and you will add your website link or youtube video’s link and others link. But before this, you have to complete these conditions which I mentioned.

For which purpose people use this option?

Bloggers

Many bloggers have created their accounts on Instagram. On a daily basis, they post things related to their blog and try to engage with the audience. For that, they have their own website too. They also want to get traffic on their website. Because after Facebook, Instagram is the most used social application and it’s a good source of traffic.

So they simply add the link in the story about the new blog and any information which they want to share.

Business persons

Almost every businessperson has an Instagram account. Because Instagram provides special business accounts to businesspersons. There is also an available store option for businesses.

In this modern time, every business has its own website. For the sale purpose, they create a creative story and mention the link with see more or swipe up buttons to attract the users.

Institutions

In this Covid situation, many online institutes opened and they tried to tell people about their specifications. So they created a page and posted pictures and videos about their services.

Since they couldn’t describe all the information in a single post, they created a story and gave a link to the website so users come there and swipe up the link and land on their website to grab all the offers.

Youtubers

Every Youtuber is active on Instagram to touch with the audience. Actually, Instagram stories are very used by YouTubers. Because they share every tiny information in the stories about their upcoming video.

When they upload the video on Youtube then they share the video link in an Instagram story. So their audience gets to know about the video and watch it ASAP.

Conclusion

So you can see Instagram is for every type of person. No matter who you are and what you are doing. If you want to interact with or engage people then Instagram is the best source of traffic.

The Instagram story will complete this interaction and engagement. You can simply add the pictures with your website or other source links so they will direct the audience there.

But you can add a link in the story only when you have 10k followers or verified accounts. Otherwise, you will not be able to add the link in the story. If anyone tells you that they can add it without enough followers and a verified account then don’t believe in such kind of rumors because this is against the Instagram policy and so far impossible.