Cellular technology has transformed our way of life and the growth projections for the coming years are fantastic.
In this post I present the business proposal for a kiosk or cell phone store. An interesting venture, easy to start, that can be opened with a moderate investment and with a high earning potential.
If it has to do with smartphones, it is a business that will be profitable for the next 10 years.
Despite seeming saturated at times, this is a very profitable and constantly evolving market, so if you are passionate about high technology and are familiar with brands like Samsung, LG or iPhone, this business will surely captivate you .
CONSIDERATIONS TO UNDERTAKE
The key to commercial kiosks has to do with having a lot of vision to find a key point in a place where there is high traffic of people and calculate the rent to pay very well.
This point of sale can be in a shopping center or a busy executive area. It is especially important to analyze the profile of the client to whom you will direct your products and services.
Remember that today’s consumers , especially those who seek technology, are increasingly informed and evaluate many options before buying something.
You can make a mix of the business made up of the sale of telephones and accessories according to your investment capacity. In the case of accessories, they have the advantage that a much lower investment is required in exchange for having to have an inventory of devices for sale.
- Furniture and assembly of the store (or kiosk)
- Inventory and suppliers
- Accounting and billing topics
- Marketing and sales
The basic furniture consists of some displays and counters as well as the decoration of the point of sale.
In some cases, this furniture is leased by the same shopping center and in others there is the possibility of negotiating that it be granted to you by one of the wholesale suppliers from whom you will permanently buy products, usually as a loan.
The lighting and decoration of your business is important because it takes into account that the telephone customer segment is very attracted by the visual charm of the devices. The saying ” looks good, sells well ” applies perfectly here.
Where to start my business?
The business has four fundamental lines:
- sale of mobile devices
- sale of accessories
- sale of refills
- technical services
Although electronic recharges do not leave such a high commission, they are very convenient to attract traffic to your kiosk or store. The average recharge commission ranges between 4% and 8%, which if you multiply it by a rotation of 3 per month, it is equivalent to an average profit of 10%.
The other form of income consists of the sale of prepaid or line devices. In this aspect, you will have to invest a good amount of capital because when a person falls in love with a cell phone, they will surely do everything possible to obtain it, and if you have it in the warehouse, you will surely have greater possibilities of selling it than if you do not have it.
In mobile devices, the average utility ranges between 10% and 15%.
Additionally you can sell accessories which you can get at very good prices and although they are sold at reasonable prices, they generate sales volume that can become an attractive income.
A great advantage of the cell phone store is that you will not need advertising, decoration and promotions, since the telephone companies will be willing to make your store a highly attractive place for their customers to purchase their products, making their brand more visible.
So all you have to do is request it and negotiate support for your premises .
On average, the investment to start with furniture and an average stock of appliances is around US$4,000 and the average monthly return will be between $1,000 and $1,500. Of course, you should consider fixed monthly expenses such as electricity, salary of a dependent, local and others.
Finally, regarding the know-how of the business, it is very easy to learn and manufacturers will be ready to offer you courses and training on their latest technology and devices.
The first step is for you to approach a distributor so that they can advise you on the prices, systems and requirements to join and soon become a retailer. And then your imagination will be the complement for a great business.
INVENTORY AND SUPPLIERS
Mainly people look for covers, screen protectors, micro SD memories, headphones, selfie sticks, cell phone stickers.
The key to being able to sell well is to be very careful with compatibility and take into account that some accessories become obsolete very quickly. Remember that there is a diversity of devices, tastes and needs.
For this reason, it is essential to always be well informed and documented on current issues in order to provide good advice, which is always an added value that clients appreciate.
Make sure you contact serious suppliers that give you a guarantee and a good quality product.